The Amazing Giants
From the small beginnings of being a sole stilt walker in 2011, Jessica Minshall (founder/owner) has grown a company with hundreds of costumes, dozens of employees, and over thirty different acts providing entertainment for many different kinds of events.
This project is for one of my clients.
SKILLS CONTRIBUTION:
Content Creation
Wix
Canva
Web Design
DESIGN CONTRIBUTION:
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Audit of existing website with consultation - Wix
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Curated logo, color palette, typography) - Adobe Illustrator
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Produced social media designs - Canva
Project Management
Branding
Marketing
Adobe Creative Suite
​THE ASK: An update is needed, as the website is five years old! Jessica has been busy with events, traveling, and new additions to her team. We're introducing a new events page soon, featuring new niche acts.
THE SOLUTION: Start small with four design phases. One is to implement the new logo in every spot and redefine the brand colors throughout the site. Two is to add columns and sections to create opportunities for new activities, such as pumpkin and ice carving. Three updates are planned: adding new photos of events and costumes, updating videography, and redesigning the header and footer. Four: test, publish, review, test. ​